Key Retirement appoints WDMP to drive business growth

We are pleased to announce that Key Retirement, the leading equity release specialist in the UK, has appointed WDMP to accelerate growth in customer acquisition and relationship value.

Following rapid immersion in their business, we have already identified & implemented a number of quick wins, and have mapped out an analytics and subsequent customer journey strategy, which will drive their growth ambition. We very much look forward to unlocking the value in their database, and optimising their communications strategy.