See our new vision for Moorfields Private Eye Hospital

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After winning a competitive pitch back in spring, (but then you-know-what meaning medical priorities were understandably focused elsewhere), today we are excited to see our first work go live with Moorfields Private Eye Hospital.

Focusing on the small, everyday ways that better eyesight improves real people’s lives, the ‘I wish I’d done it sooner’ campaign launches across digital and owned media channels, with other media planned for later in the year.

See the difference for yourself at

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